Design Brief Design Brief Company Name* Name* First Last Email* Phone Project* Key description of the projectWhat problem are we solving?*Who is the consumer we are problem-solving for?*What’s the consumer insight?*What facts and emotional reasons will make people buy/convert?*Who are examples of work that is similar?*What are the Unique Selling Points of the Client*Target Completion Date*Month123456789101112Day12345678910111213141516171819202122232425262728293031Year202420232022202120202019201820172016201520142013201220112010200920082007200620052004200320022001200019991998199719961995199419931992199119901989198819871986198519841983198219811980197919781977197619751974197319721971197019691968196719661965196419631962196119601959195819571956195519541953195219511950194919481947194619451944194319421941194019391938193719361935193419331932193119301929192819271926192519241923192219211920Timeline* Approvals* Headline* Content 1Content 2Call to Action (CTA) what are we trying to get customers to do?CAPTCHA